We bring people together
Aviation brings people, cultures and economies together. Norwegian acknowledges its responsibilities as a significant market player and has taken direct action to reduce emissions per passenger and make aviation more environmentally friendly.
Published 7th August 2019
Last year, 1.4 billion people crossed international borders for holiday and leisure travel, and the trend is increasing. Tourism is currently one of the largest industries in the world, generating nine percent of the global economy and one in ten jobs world wide (UNWTO). For many countries, tourism is vital; it creates jobs, drives economic growth, social progress and gives more people the opportunity to support themselves.
So here at Norwegian, we feel that what we do is important. At the same time, the world is facing a huge climate challenge. Aviation accouts for around two percent of the global CO2 emissions, and awareness around aviation and a more sustainable approach is high on the agenda. We think this is a good thing.
Norwegian acknowledges its responsibilities as a significant market player. So we will do our utmost to make a significant difference and contribute towards making aviation more sustainable. We have taken direct action to reduce emissions per passenger and make aviation more sustainable.
We are also proud to be one of the most environmentally friendly airlines in the world and since 2008 we have reduced CO2 emissions per passenger kilometer by 30 percent. Norwegian's fleet renewal strategy has also led us to become an industry leader in terms of fuel-efficiency. In 2018, Norwegian was named the world’s most fuel-efficient airline on transatlantic routes by the International Council on Clean Transportation (ICCT) for the second time. But this isn't enough.
The same way we strive to be best on price, in the years to come, we will strive to be the airline with the lowest CO2 emissions. We still believe in a world where people can get together. We still believe that people want to fly. But at the same time, we have a big responsibility. For us, for our passengers and for the climate. That's what we call smart flying.
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