Norwegian Air Shuttle ASA, commercially branded “Norwegian”, is a publicly traded low-cost airline listed on the Oslo Stock Exchange.
The company is the second largest airline in Scandinavia and has a route portfolio that stretches across Europe into North Africa, the Middle East, Asia and the US. The airline currently operates 413 routes to 125 destinations.
With competitive prices and customer friendly solutions and service, the company has experienced significant growth over the previous years. In 2012, 17.7 million passengers travelled with the airline. Norwegian has subsidiaries and associated companies involved with commercial banking and telephone services. These investments are believed to enhance ancillary revenue and exploit the potential for synergies with the airline, such as a well-known brand name, a large customer base and a well-proven and cost-efficient distribution channel through www.norwegian.com.
New and more environmentally friendly fleet
Norwegian is modernizing its fleet by continously replacing older aircraft with new state-of-the-art Boeing 737-800s. In 2007, Norwegian entered into an agreement with Boeing to purchase 42 737-800s, an order that has since been extended several times. In January 2012, Norwegian placed an order with both Boeing and Airbus to purchase 222 aircraft - wherof 100 Boeing 737 MAX8, 22 Boeing 737-800 and 100 Airbus A320neo. The order is Europe's largest ever single aircraft order. When the airline's older 737-300s are phased out, it will have one of the most modern, efficient and environmentally friendly fleets in commercial operation.
Norwegian also has eight Boeing 787-8 Dreamliner on order to be used on future long-haul operations.
Read more about Norwegian's fleet here.
In 2013, Norwegian was voted Europe’s best low-cost carrier of the year by the renowned SkyTrax World Airline Awards. It is the passengers themselves who have evaluated over 200 airlines worldwide in what is described as the most prestigious award in the airline industry.
Norwegian is the first airline in Europe to offer in-flight WiFi and was awarded the prestigious Passenger Choice Awards 2012 in the category “Best Inflight Connectivity and Communications”.
In 2012, Norwegian was also named the "Second Best Low-Cost Airline in Europe" by Skytrax during the World Airline Awards 2012.
In January 2009, Air Transport World (ATW) named Norwegian “Market Leader of the Year”. The award recognized Norwegian for several accomplishments:
- successful adaptation of the low-cost model to the Scandinavian air travel market
- its strategy to combine low fares with high tech with strong emphasis on customer-focused information technology
- swift market response to the collapse of Sterling
- the ability to stay profitable in challenging times
The ATW Airline Industry Achievement Awards are considered the Oscars of the industry.
In August 2008, SkyTrax named Norwegian the best low-cost carrier in Northern Europe and in April 2008, Norwegian was awarded a prize for being the best Norwegian company in terms of public reputation, and for having the best management of all companies in Norway.